ASGA upgrades and adds surveys

The Australian Sporting Goods Association is enhancing and refining its survey processes  including introducing a compression garment and increasing the frequency of apparel  and retail surveys to quarterly.

ASGA has also changed its market intelligence provider to  Sydney-based

10ThousandFeet  from DeepEnd Services who have worked with  the survey data for  several years.

Existing survey’s for 2010/11 will operate as normal with the existing supplier Deep End Services and the surveys will not change until after the reporting period ending  June 30, reports executive director Brad Kitschke.

• ASGA  is also undergoing a re-branding, with new logo, membership brochure and membership options to be released later this month.

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