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Lacoste to release Olympic heritage line

French clothing company Lacoste will launch an Olympic Heritage lifestyle apparel collection.

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Plastic waste right in IOCs' sights

The IOC and seven other sporting bodies have signed up to a UN campaign that aims to significantly reduce single-use plastics.

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Cheers! Rugby Australia signs for drinks

Rugby Australia has signed up with Coca-Cola Amatil for a two-year deal on drinks across its elite teams.

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Keen runners sell out Goldie marathon

The 40th Gold Coast Marathon has sold out for the first time with more than 6500 runners to pull on their shoes.

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Hockey signs with Fox sports 'to grow'

Hockey Australia signs a five-year deal with Fox Sports Australia, giving fans access to live and exclusive HD coverage.

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Agencies team up to grow football

Football Federation Australia has teamed up with creative agency Saatchi & Saatchi and media agency Starcom to build football participation.

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Tennis star 'to drop Nike for Uniqlo'

Tennis world number two Roger Federer is reported to be signing with Japanese apparel brand Uniqlo, after a career-long relationship with Nike.

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Disney names Melbourne stadium for eight

After almost a decade, Melbourne's Etihad Stadium will have a new name after a deal signed with The Walt Disney Company Australia.

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Cricket lights up deal for men's team

Alinta Energy has signed up as major sponsor for the national men's team, in a win for Cricket Australia.

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Kiteboarding gets nod for Paris Olympics

Kiteboarding is set to make its Summer Olympic debut in Marseille at Paris 2024 after being approved as one of the ten sailing events on the programme.

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Another talkfest at National Sports Convention

The inaugural National Disability Sports Conference will be held in conjunction with peak body Disability Sport and Recreation.

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My Football app for FFA in partnership

Football Federation Australia and MKTG have inked a deal for the launch of a new digital strategy.

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Accent Group plans new 'sneaker' concept store

The Hype DC brand is opening a new sneaker concept store in Sydney's Queen Victoria building, planned for end May.

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Netball's choccie fundraising deal with Cadbury

Netball Australia has inked a fundraising partnership with confectionery brand Cadbury to help sustain grassroots sport.

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NRL goes deep diving into game stats

Data provider Stats expands its partnership with the NRL for five years and will include under 16 junior representative matches.

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Amazon to launch Sydney fulfilment centre

Amazon will add a second Australian fulfilment centre later this year, planned for Moorebank in Sydney.

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Under Armour reports good figures in A-P

Global sportswear brand Under Armour is reported to be faltering a little in its relentless march forward, but our region has grown well.

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Ironman signs up running footwear brand

The Ironman triathlon series has signed a multi-year extension to its partnership with running shoe brand Hoka One One.

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Wins for Melbourne but London tops

Melbourne comes out tops as the best large city in the ultimate sports cities awards for 2018, along with having the best venues and the best event strategy.

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Massive fitness trend heading this way

According to Ispo News, visiting fitness clubs is a massive trend across Europe and growing fast.

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Adidas to cut stores numbers, focus online

According to a report in the UK's Financial Times, adidas is to cut the number of its stores globally "but make them better."

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Demons take to the road in Infiniti

Melbourne FC has inked a partnership with Nissan's premium car brand Infiniti.

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A light bulb moment? Get funding

Health promotion foundation VicHealth is challenging sports organisations and local councils to develop new ideas to get Victorians active with up to $450,000 in funding up for grabs.

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Sports physios ' keep show on the road'

More than 6600 athletes are competing in the Commonwealth Games this week, participating in 18 sports.

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Nike wins gold in top 50 brands

Nike leads in the Brand Finance Top 50 list of the most valuable apparel brands in the world, with adidas showing up at number four.

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Displaying Articles 1 - 25 of 531
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